A professional and pro-active wholesaler can make such a difference.
Birchall Foodservice is a company built on strong family values for over 80 years, a fifth generation family business with quality products and supreme customer service at the forefront of our offering. The business is built on our wonderful and loyal employees and the proven success of our homegrown talent speaks for itself.
We pride ourselves on going the extra mile and, unlike out national competitors, we have the flexibility and local knowledge to achieve this with a strategic vision of supply to independent caterers.
Why buy from Birchall Foodservice?
Our people are our greatest asset. The Birchall team are passionate about delivering a better experience to you, the caterer. Whether it’s the buying team searching for the best new products, the night team picking your orders or our drivers making deliveries, everybody is focussed on the same goal.
We are two-time winners of the FWD Gold Medal for Service to Caterers. The Federation of Wholesale Distributors is the trade association for over 600 food and drink wholesalers members in the UK.
Multi-temperature 24-hour service
Our modern, multi-temperature fleet allows us to deliver your entire order on one vehicle with one invoice.
OrderMate is the name of our new online ordering platform, now available on all iOS devices! You can shop our full range with images any time anywhere, view allergen information, chat to your telesales partner, create menus and much more.
We are one of the largest independent foodservice companies in the UK. Our four depots combined with the buying strength of the Country Range Group allow us to deliver a huge choice of products from the north east to Birmingham.
A one-stop shop
Our product range covers fresh butchery and produce, grocery, chilled products, frozen food, alcohol, cleaning products and disposables and catering equipment.
Customer feedback and changing trends drive the development and growth of our product range. In fact, we now offer 22 varieties of frozen chips! This is one of many examples of the level of choice in our range.
Country Range product portfolio
The Country Range brand is widely regarded as the best in foodservice, providing quality, consistency and affordability across the range. We offer over 750 high quality products from the popular brand.
Regular exhibitions & training
Our Training, Exhibition and Development Suite (TED) hosts a number of events throughout the year, including ‘FreeFrom’ exhibitions, dysphagia training workshops and our annual ‘BIG’ event.
Monthly caterers magazine & promotions
Our industry-leading Stir it up magazine and promotions brochure are firm favourites with caterers. The magazine is loaded with helpful tips, innovative recipes, specialist articles and more, while the SIU promo brochure is full of fantastic offers.
Reduce, Reuse, Recycle – To tackle the huge issue of single-use plastic, we set up our own action group called Plastic Action, whose efforts contributed to us winning the 2018 Greenest Supplier of the Year award. Look out for advice articles in upcoming newsletters and publications.
Sustainability & Corporate Social Responsibility
As a successful family business with over 100 years of commercial history, Birchall Foodservice has long been guided by the ethics of honesty and fairness.
Now led by the fourth generation of family in management and with a fifth generation working in the business, we have evolved with the times and look forward to the successes and challenges that lie ahead in the 2020s.
We take our corporate social responsibility seriously.
Kevin Berkins, proprietor of the award-winning Fence Gate Inn, Fence
Birchalls name is synonymous with quality and reliability. We price ourselves on using only the finest products and we can trust them to source the best for us.
Barbara Pearson, Birchall Foodservice customer since 1969.
Birchalls have always been such a wonderful company to work with – so reliable and friendly – and after working with them for so many years, I felt like part of the family. The new building is magnificent. They deserve it, because they have worked so hard”.
Paul Burgess, Catering Manager, St Anne’s Hospice
“The products are of excellent quality, and we love the Country Range own brand goods, but the after sales service is also first class. Their rep service is second to none.”
“It’s not all about selling product and making profit. It’s about doing the right thing and being nice people to help our customers’ businesses grow.
Krissy Fremont, HR manager